Survey: 69% of Americans Aren't Ready to Pay Subscription Fees for Normal Car Features
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Survey: 69% of Americans Aren't Ready to Pay Subscription Fees for Normal Car Features

The growing “features on demand” (FoD) trend in the auto industry is upsetting American car owners, who are growing increasingly displeased with having to pay for extra car features via subscription. 69 percent of respondents to a recent survey indicated that they would probably switch car brands if they were forced to pay monthly fees for features like heated seats.